so true. Also saw an interesting bit of research from the economist the other day about brand advocates. Getting them involved in the process earlier and making them feel apart of the development makes a better advocate. You could say that these guys could have a level of brand advocacy as well
2 comments:
this is so good
i DEFO think umber of re-appropriations remixes etc is a key metric of cultural impact
so true. Also saw an interesting bit of research from the economist the other day about brand advocates. Getting them involved in the process earlier and making them feel apart of the development makes a better advocate. You could say that these guys could have a level of brand advocacy as well
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