Tuesday, September 16, 2008

New Universal McCann Research ' When did we start trusting strangers?'

So it seems that Universal McCann's previous research on the world of social media has taken a few fans across the industry and beyond. I would like to thank everyone for their comments. Including a nice comment by social media 'digital bible' (can you call it that) mashable.
UM will continue to do their best at building greater international insight into the world of social media.
Here is an interesting presentation on the role that social media is playing on building our perceptions and choices of products and brands. I hope you enjoy it. Keep an eye out here as we have more coming

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