Very cool hack competition for the N900 phone

• Nokia N900 hacking competition
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• CNET UK videos

I love a good hack competition and the guys at Nokia havent let us down with this one. Hyperhappen have built a nice little blog to give you the rundown. I think people's creativity should always be put on show by brands. As the way that people address things can often be completely different. This straight away broadens the potential benefits that people see in the product/service. So in the whole argument of crowdsourcing or co-creation etc. Is this just a simple way to continually broaden benefits in the eyes of the consumer... could do

Great Campaign from Microsoft and Lastfm

Im not usually a huge fan of talking about my work and stuff here. But this is an awesome stuff we did for Microsoft and lastfm called 'Hackday'. It really plays into what I call the 'self-fulfilling' community that developers often play within. Or what forrester calls 'creators'. You may think that they spend all their lives online. But some recent work we have done has highlighted that they love getting together in real life with likeminded friends. So this plays to that perfectly.