Showing posts with label experiences. Show all posts
Showing posts with label experiences. Show all posts

Thursday, June 26, 2008

Play Party Games 2.0


hide and seek, originally uploaded by phantom kitty.

So I read an interesting little snippet in Short List magazine about events on in London. One I found interesting was a hideandseekfest which is a demonstration of a global craze called social gaming. I thought gaming was always social.

It got me to thinking about a trend we pulled out late last year about how the Web2.0 world or virtual world is in fact driving the need for the real world. People are spending more time online but they also want more 'REAL' experiences and real products. Using the online world to drive more real things. Flash mobbing, worlds biggest waterfight, June 1st last night drinking on the tube etc. Its almost the polar opposities see saw. Where you want the complete opposites and different points but you need both.

Where it is going to get really interesting, is how people combine the two in the future.... just had a thought for a client.... back later

Thursday, April 03, 2008

Some presentations on slideshare

After 18months I finally bought I nice macbook pro and felt the need to play around with the presentation software. So I brought out an old preso from a while back where I looked at how media agencies could utilise the 'Art of War' philosphy to build their own cultures to drive business in the new age . Then I also summarised in a pretty way the experience realms from the book 'The experience economy' which I am currently reading. After getting so much from slideshare in the past 18 months I thought it was time I gave something back. Its not half as good as some of the stuff I have found on there, but you have to start somewhere. Check it out and tell me what you think.

The Art of War for agencies



The Experience Economy


enjoy